PUBLISHING DESIGN - FINAL COMPILATION AND REFLECTION

22/4/2026 - 22/7/2026(Week1-Week14）

ZHANG QIYU/0384019

Publishing Design/Bachelor of Design in Creative Media/Taylor’s University

Final Compilation and Reflection

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TABLE OF CONTENTS

TASK 1: EXERCISES

TASK 2: CONTEXT GENERATION

TASK 3: BOOK & VIDEO PUBLISHING

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FINAL SUBMISSION

Task 01: Exercises

Exercise 1: Text Formatting

Exercise 2: Mock-up Making

Final sizes:

• 180mm x 250mm

Figure 2.1 Book Size Exploration

Figure 2.2 Final Book Mockup

Figure 2.3 Interior of Book Mockup

Figure 2.4 Stapler Binding

Figure 2.5 Flat Lay

Exercise 3: Signature Folding Systems (8+8=16)

Figure 2.6 Folded System with Labels

Figures 2.7 & 2.8 Signature Folding System

Exercise 4: Classical Grid Structure

We were required to do the Van De Graff exercise on paper as well as in InDesign. Below are the submission for the exercises:

Figure 2.9 Van De Graaf on Paper

Figure 2.10 Van De Graaf on InDesign

                                            Figure 2.11 Van De Graaf on InDesign

Figure 2.12 Van De Graaf with Sample Text

Figure 2.13 Sample Text

Task 02: Content Generation

Completed 16 Visuals

Fig 2.2.8 Visual 1-16

Fig 1.18 Thumbnail of 16 Visuals 

                                                              Fig 1.19 Thumbnail of All Visuals, PDF

                                                          Fig 1.19 Thumbnail of All Visuals, PDF

Task 03(A): Book

Final Thumbnail Layout

Figure 4.1-4.3 Final Thumbnails

                              Figure 4.4 Complete Thumbnail Layout, PDF

Final book presentation

Fig 4.5-4.11 Book presentation

Final Spreads

Figures 4.12 Final Book Spreads, JPEG

                                       Figure 4.13 Final Spreads, PDF

FlipHTML

Link ：https://online.fliphtml5.com/qiyu0615/qmqm/

Figure 4.14 FlipHTML Book

TASK 3B: Video Publishing

Final Book Promotional Video

                                    Fig 4.15 Final book promotional video

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REFLECTIONS

Experience

Overall, I found this module to be one of the most rewarding design projects this semester. It allowed me to experience the complete publication design process, from planning the content and creating illustrations to developing layouts, producing motion graphics, and preparing the final printed book. Throughout the semester, I created sixteen illustrations using Able Illustrator and applied them consistently across the publication to establish a unified visual identity.

The lecturer's feedback played an important role throughout the project. Every revision helped me improve my layouts, typography, image placement, and overall visual consistency. Producing both black-and-white and colour mock-ups also gave me valuable experience in understanding how digital designs translate into printed publications. Creating a short promotional motion graphic using Adobe After Effects further expanded my understanding of how publication design can extend beyond print into digital media.

Observation

Throughout this module, I realised that publication design is much more than arranging text and images. Every design decision, including the grid system, typography, image scale, alignment, white space, and visual rhythm, contributes to the reader's experience. I also learned that consistency does not mean repetition. Instead, maintaining a coherent visual language while introducing variation creates a more engaging publication.

Another important observation was the difference between digital and printed outcomes. Colours, paper texture, and typography appeared differently after printing, making mock-ups an essential step before producing the final book. The motion graphics project also showed me that animation should complement the publication's visual identity rather than overpower its content.

Findings

This project strengthened my skills in publication design, editorial layout, typography, digital illustration, and motion graphics. More importantly, it taught me the value of planning before designing, accepting constructive feedback, and refining my work through multiple iterations. I also became more confident in creating a complete design system, where the illustrations, layouts, cover design, and promotional animation all shared the same visual language.

Overall, this module helped me understand publication design as a complete design process, from concept development and visual storytelling to production and presentation. The experience has prepared me to approach future editorial and branding projects with greater confidence and a more systematic design mindset.