Minor Project

​20/4/2026 - /2026 / Week 1 - Week 

ZHANG QIYU / 0384019

Minor Project / Bachelor of Design in Creative Media / Taylor's University

Instruction

Lectures

Week2

What is art and what is design? Art is more on self expression while design is more on communication and solving problems.

Introduction to design thinking. 

Inspiration(emphasizes/define) ➡️ideation(brainstorm/sketch) ➡️implementation(prototype).

Five step of design thinking💡

1. Emphasis 2. Define 3. Ideate 4. Prototype 5.Test

Design innovation is balance three key factors of User's desirability(human values is design what people truly need) Tech's feasibility (technology) and Business viability(ensure innovation is sustainable).

Assumption vs Empathy

Assumption is designer making decision on what they think while empathy is understanding the user needs.